The Main Event —-> sxsw

Monique Walton and Andia Winslow of The Fit Cycle join Blacks in Technology as panelists for South by Southwest®: “Cinematic wellness endeavor” founder featured in conference that celebrates innovation and collaboration
[youtube http://www.youtube.com/watch?v=btvBu_ejnxQ&w=560&h=315]
 FOR IMMEDIATE RELEASE:
 AUSTIN, TX (February 23, 2013) Joining technology, film and music industry titans and innovators, The Fit Cycle today announced that Monique Walton and Andia Winslow will both be official presenters at South by Southwest®. The interactive festival, based in Austin, Texas March 8-17th, celebrates its 20th year in 2013 and is known around the world as the premier “incubator of cutting-edge technologies and digital creativity.”

In a month that has been a whirlwind of interviews, health and wellness partnerships and lifestyle features related to the debut of the highly acclaimed short film “Follow Your Heart,” Andia explains “we are excited to return to that which excites us most –being in the trenches, collaborating with and learning from other creatives. Being inspired by and inspiring a MOVEment!” The Fit Cycle has been featured by online content aggregator Upworthy, the American Heart Association, Women’s Day Red Dress Awards at Lincoln Center and by Forbes who crowned the movement the “Smartest, Sexiest Workout Videos Ever.”

An MFA Film candidate at the University of Texas – Austin, Monique is certain that “SXSW will be an amazing opportunity to interact behind the scenes evolving the art of film and technology.” Her award-winning work as a filmmaker has been showcased at international film festivals, museums, culture showcases and at University presentations across the country. On Sunday, March 10th at 4:30PM Monique will join industry insiders for a panel entitled “Off the Chain: Blacks, Social Media and Django Unchained” which will examine debates about historical authenticity, representation and ownership in the virtual realm.

“Food, Faith and Fitness,” a panel held Saturday, March 9 at 9:30AM, celebrates health and wellness as an online movement that disrupts “the traditional business models of personal training and nutrition planning” and empowers real people to make real-time decisions about their lives. Andia will join the F3 lineup as a certified fitness ambassador and professional athlete whose efforts at encouraging people to “move” began when she created a series of DIY fitness videos in her backyard that reached worldwide acclaim and an early feature by Mashable because of their accessibility and innovation.

###

About The Fit Cycle Founded in 2010, The Fit Cycle is a multimedia health movement that is defined by resourcefulness. It works to inspire folks to make the most of what they have –however little, be it time, capital or possessions– to live more active and engaged lives. The Fit Cycle is a cinematic wellness endeavor that is inspired by art, music and a culture of collaboration. The Fit Cycle is moving at the rhythm of life.™ www.thefitcycle.com

About Blacks in Tech Blacks In Tech (BiT) is a coalition of targeted technology organizations and industry thought leaders whose primary objective is to highlight the impact the African diaspora has in shaping innovation and growing technology-related industries, products and services. We exist wherever creative disruption is taking place. www.wearebit.com

About South by Southwest® The South by Southwest® (SXSW®) Conferences & Festivals (March 8-17, 2013) offer the unique convergence of original music, independent films, and emerging technologies. Fostering creative and professional growth alike, SXSW® is the premier destination for discovery. www.sxsw.com

For press inquiries, please contact: Publicity at TheFitCycle@gmail.com
For booking, please contact: Pamela Davis at pkaycreative@gmail.com
FacebookTwitterGoogle+PinterestStumbleUponRedditLinkedInEvernoteShare

Smartest, Sexiest Workout Videos Ever

Forbes | Technology Feature | February 7, 2013
Forbes | Technology Feature | February 7, 2013

And there you have it folks. Read the article in its entirety here!

Until the next time, get it in where you can fit it in! –The Fit Cycle

Feel Rich, Go RED!

The Fit Cycle to Partner with Feel Rich, Inc. and the American Heart Association for Go Red For Women® National Campaign: Cinematic wellness endeavor joins forces to celebrate 10th Anniversary of “Go Red” and the fight against heart disease
 
FOR IMMEDIATE RELEASE:

NEW YORK, NY (January 31, 2013) – Today The Fit Cycle announced that it will partner with the American Heart Association’s Go Red For Women® campaign in coordination with Feel Rich, Inc.. February is American Heart Month and official celebrations commence on Friday, February 1, 2013 with the 10th annual National Wear Red Day. Awareness kick-off is on Thursday, January 31st and includes a RED lighting ceremony at the Macy’s Herald Square flagship store in New York City –the first iconic building to turn red.

Heart disease remains the No. 1 killer of women and the month’s fete aims to educate women of all backgrounds about the importance of prevention and care. “An estimated 43 million women in the U.S. are affected by heart disease, yet only one in five women believe heart disease is her greatest health threat,” explains Dr. Jennifer Mieres, Professor of Cardiology and Senior Vice President of Community and Public Health at North Shore – LIJ Health System. “That’s why it’s so important to understand your personal risk factors and often-overlooked common symptoms, and to share that information with the women you love.”

The Fit Cycle team created “Follow Your Heart” a fitness film to spotlight heart health awareness and the efforts of the American Heart Association; the work will be used to headline the #FeelRichGoesRed campaign.  Co-creator Andia Winslow explains, “it’s about following your heart and, most importantly, taking care of your heart. As women, we must take charge of our heart health. As friends of women, we must support our communities in education, prevention and action. Join the movement: Get it in where you can fit it in, Feel Rich and GO RED!”

###

About The Fit Cycle Founded in 2010, The Fit Cycle is a multimedia health movement that is defined by resourcefulness. It works to inspire folks to make the most of what they have –however little, be it time, capital or possessions– to live more active and engaged lives. The Fit Cycle is a cinematic wellness endeavor that is inspired by art, music and a culture of collaboration. The Fit Cycle is moving at the rhythm of life.™ www.thefitcycle.com

About Feel Rich, Inc. Feel Rich, Inc. is a groundbreaking health and wellness company co-founded by 40x Platinum, Grammy and Emmy Award winning producer Quincy Jones III (QD3) and digital media entrepreneur Shawn Ullman. Its media and mobile platforms serve diverse communities that total over 400,000 subscribers and five million monthly views. In 2012 Feel Rich was recognized as one the “Most Innovative Health” companies by Entrepreneur Magazine. www.feelrich.com

About the American Heart Association – Go Red For Women® The American Heart Association is devoted to saving people from heart disease and stroke – America’s No. 1 and No. 4 killers. Go Red For Women® is the national movement to end heart disease in women. The Dallas-based association is the nation’s oldest and largest voluntary organization dedicated to fighting heart disease and stroke. To learn more or to get involved, call 1-888-MY-HEART (1-888-694-3278) or visit GoRedForWomen.org

For press inquiries, please contact: Publicity at TheFitCycle@gmail.com
[youtube http://www.youtube.com/watch?v=rrub54-LlDQ&w=560&h=315]

Best Week Ever

3, 2, 1 — Launch! And what a week it was. Here at The Fit Cycle, we are humbled and excited by the response to our movement. More than 2,000 people viewed the new website and the newest film “En Route Workout.”  Where do our viewers come from? All over the world! Every continent and 48 countries to be exact. What’s truly special are the viewer photo submissions –folks getting it in in their local laundromats, offices and schools! To join, email: TheFitCycle@gmail.com

There is something infectious about exercising in public and in non-traditional spaces. First there are the odd and quizzical stares. Next come the questions. “Excuse me, what exactly are you doing?” What follows? Action! How about inspiring a whole subway train car to move –yes, it happened. And that is just the point. We are in this together. The public landscape is for all of us –use it how you will– and it’s most fun when we experience it together. That’s heart energy y’all! We’d like to thank “Father of the Modern Vlog” Steve Garfield for his feature of our work and with him Greatist.com and FMI. They shared our message, our movement, in the most public spaces of the day: Twitter, Facebook, Instagram, Pinterist and blogs.

Wait! The empowered news doesn’t end there. We said it was the best week ever, right? Our very own Rachel Naftel was chosen to lead nutrition and cooking classes for the Children’s Aid Society “Go! Kids” healthy eating and fitness initiative in New York City! Next we have über talented Film Director Monique Walton whose film “The Becoming Box” won not only the “Short Narrative Award” at the International Black Film Festival of Nashville but also “Best in Festival.” Andia Winslow continues to lend her fitness expertise to the masses and was a featured expert in Health Magazine and the Brooklyn Independent Television show “In The Zone”

Oh, and some pretty cool shout outs too! How about ESPN Sports Anchor Jay Harris or 40X Platinum, Grammy and Emmy Award winning producer Quincy Jones III. Here’s the rest of what they’re saying:

Thank you for staying tuned. We have a major announcement on Friday, February 1st and can’t wait to share!

Until the next time, get it in where you can fit it in! —The Fit Cycle Team

Get it in where you can fit it in.

#TheFitCycle is defined by resourcefulness. It works to inspire folks to make the most of what they have –however little, be it time, capital or possessions– to live more active and engaged lives. The Fit Cycle is a cinematic wellness endeavor that is inspired by art, music and a culture of collaboration. The Fit Cycle is moving at the rhythm of life.™

<iframe width=”640″ height=”360″ src=”//www.youtube.com/embed/rrub54-LlDQ?rel=0″ frameborder=”0″ allowfullscreen></iframe>

Any reproduction or usage of TheFitCycle.com written content on other websites must be properly credited to Andia Winslow and linked back here. All images, moving or otherwise, must be credited to The Fit Cycle and respective owners. ©Copyright MMXIII The Fit Cycle. All Rights Reserved.

Activist | Athlete | Artist